18 / 07 / 2018

PCT 1x03 - THE RENEWED RISE OF THE VIDEOCLIP


In this third chapter of Pop Culture Trenches, Elisa McCausland and Diego Salgado talk about the resurrection of music videos; audio-visual’s trope which has been institutionalised for forty years. It has experienced a lot of ups and downs inside popular culture. Recently, the impact of some music videos like Childish Gambino´s, Beyoncé and her couple´s, or in our country, Rosalía´s videos invite to think about the validity of this format which changed the way to whach TV and teenagers´ habits. Some platforms such as Youtube have reach to become music videos a global phenomenon.



Bibliography:

I Want My MTV: The Uncensored Story of the Music Video Revolution, de Craig Marks y Rob Tannenbaum (fragmento),https://www.npr.org/books/titles/141992656/i-want-my-mtv-the-uncensored-story-of-the-music-video-revolution#excerpt

"Del videoclip al largometraje: Spike Jonze y otros visionarios", Eduardo Guillot en Valencia Plaza, https://epoca1.valenciaplaza.com/ver/120996/-del-videoclip-al-largometraje--spike-jonze-y-otros-visionarios.html

"Youtube (Dind't Kill the Video", en la página oficial del Macba, https://www.macba.cat/es/youtube-didnt-kill-the-video

"List of most-viewed YouTube videos", en Wikipedia, https://en.wikipedia.org/wiki/List_of_most-viewed_YouTube_videos

"The Power and Paradox of Beyoncé and Jay-Z Taking Over the Louvre", Doreen St. Félix en The New Yorker, https://www.newyorker.com/culture/culture-desk/what-it-means-when-beyonce-and-jay-z-take-over-the-louvre

"Los mensajes de la industria musical: La dictadura del videoclip, de Jon E. Illescas", José Durán Rodríguez en Diagonal,https://www.diagonalperiodico.net/culturas/29083-la-dictadura-del-videoclip.html

"Reseña de ¿Cuánto vale el arte?, de Isabelle Graw", Ariane Díaz en La Izquierda Diario, https://www.laizquierdadiario.com/ideasdeizquierda/wp-content/uploads/2013/08/GRAW-Untitled-Extract-Pages.pdf

"MTV cumple 35 años: la señal que instauró la cultura del videoclip", de Augusto Dorado en La Izquierda Diario, https://www.izquierdadiario.es/MTV-cumple-35-anos-la-senal-que-instalo-la-cultura-del-videoclip

"Malamente", videoclip de Rosalía, https://www.youtube.com/watch?v=Rht7rBHuXW8

Perros Verdes 1x01: Imágenes en duermevela (los videoclips de Lady Gaga), https://www.perrosverdes.es/2017/02/1x01-imagenes-en-duermevela-11042016.html

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